Tips from Top PR Pros

Tips from Top PR Pros Amex Open Forum

48 Guerrilla Marketing Tips from Top PR Pros

Your business is feeling the crunch this year – and your marketing budget is dwindling as a result. We’ve asked some of the most experienced public relations professionals to share their secrets on how to market a company on a small budget. Here are some of the best ways to use social media and word-of-mouth marketing to gain a competitive advantage in this tough economy.

1 Claudia Goffan, Target Latino – @TargetLatino

Form relationships with other businesses that cater to your customers. Ask them to offer a discount to their customers if they mention coming from their store when they purchase from you. Feel free to reciprocate.

Published on American Express Open Forum

American Express Open Forum Tips from Top PR Pros